President Akio Toyoda Takes on the #IceBucketChallenge for ALS
President Akio Toyoda takes on the ALS Association's Ice Bucket Challenge. The challenge involves getting doused with buckets of ice water on video, posting that video to social media, then nominating others to do the same, in an effort to raise ALS awareness. To find out more about how you can help combat ALS, visit http://www.alsa.org Toyota Global Newsroom: http://newsroom.toyota.co.jp/ Toyota Global website: http://www.toyota-global.com/ Toyota Motor Corporation on Twitter: http://www.twitter.com/ToyotaMotorCorp/
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